EntreCard performance after 12 days
It’s been 12 days since I have joined Entrecard. Within this period, Entrecard brough 162 visitors, that’s about 13 visitors per day. It’s not much, but it’s better than nothing. I also noticed that
people are not really clicking on the banners. I have purchased 2 ads so far (2 more in queue), from these two ads, one was from a high traffic blog that has 13K+ readers (not JohnChow dot com, I don’t want to mention the URL because people might avoid advertising on that blog). Clicks from these two ads were only 7 clicks, that’s about 1 click in every 8 hours.
Due to long waiting period and limited credits, I was not able test my ad performances that well.
I also have to note that, the poor click-through-rates might be due to my button design. I am sure design of the button affects the CTR (click-through-rate) a lot. Therefore, I will need to test it with different button designs after this.
Entrecard Improvements
Since Entrecard is still new (launched 8th Nov), it’s improving almost daily. Recently they have introduced an
Entrecard shop where you can purchase “Featured Status”, “Fast Pass” and “Entrecard Stickers”. Featured status costs you 200 credits, and will make your button stand out from the crowd, with gold borders (see screenshot).
Fast pass costs you 300 credits, and it allows you to jump the queue. Fast pass can only be used once. The question is in a life-time? or in a year, month, week?
Entrecard is also in discussion with its members on how to monetize it without annoying them. I think they are taking a very good approach, consulting with its members. So far they have suggested 3 possibilities:
- Option 1: Upgrade to “pro†account
- Option 2: Sitewide advertising via “Sponsored Inboxâ€
- Option 3: Take a slice of the impressions
I had proposed making money through selling credits (to its members) instead, but let’s see what they will decide as the final monetization option.
Conclusion
In summary, Entrecard is doing quite good. I would say it’s a must tool for new blogs. Because unlike other services (like BlogRush) it does work, and it does bring traffic every day. Even if it is not much, but there is a constant traffic flow to your blog from Entrecard.
I will still be using it for the next few weeks and then decide if I want to continue. Have you joined Entrecard yet? If yes, how is it performing? How is your ad’s click-through-rates?
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10 Responses
to “EntreCard performance after 12 days”
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- Jan 29, 2008: Entrecard Blogging Experiment | Wayne Liew Dot Com
By Lori on Dec 23, 2007
I really think the design makes a difference. That’s one of the first things that catches my eye when browsing through all the different ones.
Oh hey…I see MINE is on yours right now;)
By Ades on Dec 24, 2007
So Lori, how many clicks you got? (i don’t think much, right?)
BTW, nice blog you have there. Keep it up!
By dicky on Dec 24, 2007
Hi, i feel that your Entrecard design quite well, matbe your color not “sharp” enough to attract people. I had try Entrecard for around 2 weeks, and i quite satisfied with the traffic bring by them. These readers stay quite long on my site. BTW, i have an Entrecard community that i believe will improve the Entrecard performance among us. Thanks.
By Arstan on Dec 24, 2007
Hi there, I’m almost a week with Entrecard and got 140 clicks exactly.
By StockTube on Dec 25, 2007
mine: 90 clicks … better than blogrush obviously, i’ve taken out the pathetic blogrush from my blog’s space …
By David Dunn on Dec 31, 2007
What you’re saying is exactly right, I need to design myself a logo for my entrecard as I think not having one is letting me down traffic-wise.
However, another thing about entrecard is that I don’t think a lot of it is quality traffic, like not enough people reading the content, just clicking on the drop card and then leaving.
By Paul on Jan 23, 2008
I’m confused. EntreCard works by having bloggers visit other bloggers and click the banner. If you don’t click you don’t get ads.
So to get 7 clicks on your site you had to go to 89 sites and drop your card. Sounds like alot of work for 7 clicks.
How many ads were clicked on your blog as a result of EntreCard? Meaning how many non EntreCard (money making) blogs were clicked?
This does not seem to generate any real monetization traffic.
Sorry trying to wrap my head around this whole click trade thing…
By Paul on Jan 23, 2008
I ask because I’m using Arkayne on my blogs and it seems to generate more monetization traffic simply because it links content. Yeah the method is slower initial bang but the results seem more consistent.
For the curious: http://www.arkyane.com
By Ades on Jan 23, 2008
Hi Paul, you don’t have to visit and click if you do not want to, visiting and clicking will get you additional traffic but it works just fine even if you do not visit other blogs.
My blog got 77 clicks from the ads I have placed. Total clicks is 387 till today.